The trademark WORLD is a legally registered EU common trademark. The following brand images are incorporated in the area of the wooden pallet in euro format and are legally binding for all EU countries as well as for several other countries:

The technical innovation of the brand image (the pallet weld penetration) was carried out in order to avoid confusion or mixing up of the WORLD Pallet with the conventional Euro-pallets offered hitherto in the market. However, both models of the WORLD pallet can be simultaneously employed in the market.